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  • Writer's pictureHelen

Wonder if you're being manipulated? Watch for this:

As we head into election communication bonanzas, watch for these clear examples of political manipulation. When we talk about persuasion or manipulation, there are three key pillars: Ethos Logos Pathos Ethos, that's about identity. Who you are, what you believe, who you see as part of your tribe. Logos, that's about facts. That's measurable things described in past or present tense. Pathos: that's all things emotional. It happens in present o